Page scores

Page Score
Auto Express | New and Used Car Reviews, News & Advice (Landing page)
Car news | Auto Express
Car reviews | Auto Express
Best Cars | Auto Express
Van reviews and news | Auto Express
Car Videos | Auto Express
Accessories & Tyres | Auto Express
Auto Express | New and Used Car Reviews, News & Advice

Website thumbnail is a website with English content. Below is an analysis of the content on Optimize so that you rank better in Google for your chosen keywords.
This page was last updated 2016-01-16

SEO Camel Score: 64/100

SEO Keywords Analysis

Content language
English (en)
Content analysis
(Web of trust)
Good site
Content sample
Skip to main content area User menu Site top menu Newsletter Free mobile app Get 6 issues for £1 Main menu Car News Car Reviews Best Cars Car Deals Find a review Choose a makeAbarthAlfa RomeoAlpinaArielAscariAston MartinAudiBentleyBMWBristolBugattiCadillacCaterhamChevroletChryslerCitroenCorvetteDaciaDaihatsuDavid BrownDFSKDodgeDSElementalFerrariFiatFiskerFordGinettaGreat WallHondaHummerHyundaiInfinitiInvictaIsuzuIvecoJaguarJeepKiaKodeKTMLamborghiniLand RoverLDVLexusLotusLykanMarcosMaseratiMaybachMazdaMcLarenMercedesMGMINIMitsubishiMorganNissanNoblePeroduaPeugeotPorscheProtonQorosRadicalRenaultRolls-RoyceSaabSEATSkodaSmartSRTSsangYongSubaruSuzukiTeslaToyotaTridentVauxhallVolkswagenVolvoWestfieldZenos Choose a model Find Secondary menu Vans Videos Accessories & Tyres Opinion Used Cars Driver Power Tips & Advice Sections Must clicks Trust Nissan with your car’s next service (sponsored) Win an Astra for a year! This week's issue of Auto Express Tell us about your car to win £2k of prizes Auto Express New Car Awards 2015: the winners Sign up now for your FREE car newsletter Can we guess what
Recurring phrases
comments road tests6
auto express6
comments news new4
land rover4
comments car group tests3
toyota land cruiser3
6 issues for £13
comments in-depth reviews3
us about your car3
gt coupe confirmed for geneva 2016 show2
insignia whisper diesel 20162
rav4 hybrid 2016 review2
toyota rav4 hybrid 20162
car news car reviews best cars car deals2
tell us about your car to win £2k of prizes2
news mini john cooper works convertible headed for new york show2
comments news new vauxhall gt coupe confirmed for geneva 2016 show2
pagani huayra is about to get faster and more hardcore2
vs land rover defender2
2016 review road tests2
car to win £2k of2
your car to win £2k2
huayra is about to get2
confirmed for geneva 2016 show2
comments news mini john cooper works convertible headed for new york2
vauxhall insignia whisper diesel2
review road tests comments2
car reviews best cars car deals2
is about to get faster2
Keyword cloud
comments tests car ford news road mercedes reviews review cars
Keyword consistency
Keyword Freq Title Keywords Description Headings

Meta tags

Auto Express | New and Used Car Reviews, News & Advice

Length: 58

Perfect, your title contains between 10 and 70 characters.
Meta Description
Every new car reviewed and rated by Auto Express road test experts. Plus used car reviews, group tests and in-depth video reviews.

Length: 130

Great, your meta description contains between 70 and 160 characters.
Meta Keywords

Length: 27

Good, your page contains meta keywords.
Og Meta Properties
Good, your page take advantage of Og Properties.

SEO content

H1 H2 H3 H4 H5 H6
0 36 0 16 0 0

  • [H2] Toyota Land Cruiser vs Land Rover Defender
  • [H2] Toyota RAV4 Hybrid 2016 review
  • [H2] Vauxhall Insignia Whisper diesel 2016 review
  • [H2] New Vauxhall GT coupe confirmed for Geneva 2016 show
  • [H2] Best cars from the 2016 Detroit Motor Show: which was your favourite?
  • [H2] MINI John Cooper Works Convertible headed for New York show
  • [H2] New Ford Focus RS: 345bhp, 4x4 mega-hatch primed for launch
  • [H2] New 2016 Mercedes E-Class: tech, engines and on sale date
  • [H2] Pagani Huayra is about to get faster and more hardcore
  • [H2] "I played spot the police car over Christmas, and didn't see one"
  • [H2] Honda Civic Type R taken to new extremes by Mugen
  • [H2] MINI John Cooper Works Convertible headed for New York show
  • [H2] Arrinera Hussarya GT: Polish supercar launched
  • [H2] No emissions scandal cheat software in Renault cars says French minister
  • [H2] New Vauxhall GT coupe confirmed for Geneva 2016 show
  • [H2] 460bhp Lotus 3-Eleven: New details and video released
  • [H2] Tell us about your car to win £2k of prizes
  • [H2] New Mercedes E-Class Estate to be sleeker and less practical
  • [H2] "It's been a great year for the car industry, so we're told"
  • [H2] BMW M4 Competition Pack raises the bar to 444bhp
  • [H2] Ford explores carbon fibre engines and electric turbocharging at Detroit
  • [H2] New Lexus GS F 2016 review
  • [H2] Toyota Land Cruiser vs Land Rover Defender
  • [H2] Ford F-150 pick-up review
  • [H2] Vauxhall Insignia Whisper diesel 2016 review
  • [H2] BMW X4 review
  • [H2] Toyota RAV4 Hybrid 2016 review
  • [H2] Audi A4 review
  • [H2] Long-term test review: Range Rover Sport
  • [H2] Ford Mustang review
  • [H2] Fiat 500X Pop Star: Long-term test review
  • [H2] Mercedes A 200 vs Audi A3 vs Volkswagen Golf
  • [H2] Lexus RX 450h 2016 review
  • [H2] Ford Galaxy AWD review
  • [H2] Used vs new car test: which should you choose?
  • [H2] BBR Mazda MX-5 review
  • [H4] User menu
  • [H4] Main menu
  • [H4] Find a review
  • [H4] Must clicks
  • [H4] Latest
  • [H4] Reviews
  • [H4] Auto Express Magazine
  • [H4] Most read
  • [H4] Get Auto Express updates
  • [H4] Latest poll
  • [H4] Sponsored Links
  • [H4] Find new cars
  • [H4] Find used cars
  • [H4] Contact us
  • [H4] Connect with us
  • [H4] Subscriptions
56 images found

15 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Perfect, no Flash content has been detected on this page.
Great, there are no Iframes detected on this page.
URL Rewrite
Bad. Your links have query string.
Underscores in the URLs
We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
Link juice per link
0.8 %

This page has 128 outbound links. Therefore, each link is giving 0.8 % of the link juice to the target page.
On-page links
Filter links
Click here to show all links (128)


Domain :
Length : 21
Great, your website has a favicon.
We could not find a Print-Friendly CSS.
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.


Perfect. Your declared charset is UTF-8.
Email privacy
Warning! At least one email address has been found in the plain text.
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
The website does not encrypt data when communicating with the server.
Speed tips
Nested table Result Excellent, your website doesn't use nested tables.
Inline css Result Perfect. No inline css has been found in HTML tags!
CSS count Result Great, your website has few CSS files.
JS count Results Too bad, your website has too many JS files (more than 6).


FactorScoreLast check
Pagerank Failed to generate a valid hash for PR check. / 102016-12-09
FactorRankingLast check
Alexa global rank 12007 2016-12-09
Alexa country rank Rank : 943
Country : United Kingdom
Social shares
SourceViralityLast check
Google-plus shares 2450 2016-12-09
Twitter shares n.a. 2016-12-09
Facebook 2016-12-09
Pinterest shares 1 2016-12-09
Linkedin shares 466 2016-12-09
Xing Shares : 0
Comments : 0
Clicks : 0
Reach : 0
Delicious shares n.a. 2016-12-09
Digg shares n.a. 2016-12-09
Stumpleupon shares 398 2016-12-09


HTTP/1.1 200 OK
Server: nginx
Date: Sat, 16 Jan 2016 23:22:03 GMT
Content-Type: text/html; charset=utf-8
Connection: close
Vary: Accept-Encoding
X-Drupal-Cache: MISS
Expires: Sat, 16 Jan 2016 22:54:51 +0000
Cache-Control: no-cache, must-revalidate, post-check=0, pre-check=0
Content-Language: en
Link: ; rel="canonical"
X-Generator: Drupal 7 (
Vary: Accept-Encoding
X-Varnish-Content-Type: dyn
TTL: 3600.000
X-Cacheable: YES
Content-Length: 139013
Accept-Ranges: bytes
X-Varnish: 597383733 597368156
Age: 1691
Via: 1.1 varnish
X-Varnish-Cache: HIT dyn 563
Who own's the website (WHOIS)
    Domain name:

        Dennis Publishing Ltd

    Trading as: 
        Dennis Publishing Ltd

    Registrant type:
        UK Limited Company, (Company number: 1138891)

    Registrant's address:
        30 Cleveland Street
        W1T 4JD
        United Kingdom

    Data validation:
        Nominet was able to match the registrant's name and address against a 3rd party data source on 26-Jun-2014

        Corporation Service Company (UK) Limited [Tag = CSC-CORP-DOMAINS]

    Relevant dates:
        Registered on: before Aug-1996
        Expiry date:  02-Aug-2017
        Last updated:  29-Jul-2016

    Registration status:
        Registered until expiry date.

    Name servers:

    WHOIS lookup made at 11:54:07 09-Dec-2016

This WHOIS information is provided for free by Nominet UK the central registry
for .uk domain names. This information and the .uk WHOIS are:

    Copyright Nominet UK 1996 - 2016.

You may not access the .uk WHOIS or use any data from it except as permitted
by the terms of use available in full at,
which includes restrictions on: (A) use of the data for advertising, or its
repackaging, recompilation, redistribution or reuse (B) obscuring, removing
or hiding any or all of this notice and (C) exceeding query rate or volume
limits. The data is provided on an 'as-is' basis and may lag behind the
register. Access may be withdrawn or restricted at any time.